Besties & Bros

Add a touch of charm to your home, or gift these personalized treasures to loved ones. Celebrate your best friend photos with custom prints and keepsakes that turn special moments into lasting memories.

Before your session, we recommend you choose outfits so you can start to make a color story and plan for your session. You can also view our backgrounds for ideas and inspiration.

Our professional photographers will guide you through a variety of poses and styles during your session, ensuring a personalized experience. Depending on the session type, you can look forward to receiving 15-20 beautifully captured images.

Review your new images in-studio with your photographer, and purchase your faves.

Attend a Besties & Bros session and receive a $25 gift to use at a future JCPenney Portraits photography session PLUS a special offer from JCPenney.

*Extra 20% off select original, regular and sale-priced apparel, shoes, accessories, fine jewelry, bedding, bath, rugs and curtain purchases. Extra 10% off select home, furniture, mattresses, watches, salon products and select JCPenney Beauty. Each offer good in store only, excluding taxes and shipping charges, 3/1/25-4/17/25. Dollar-off offers (including JCPenney CashPass Rewards) applied prior to companywide percent-off discounts or coupons. Does not apply to Best Value, Black Friday Deals, Clearance, Cyber Deals, Doorbusters, Limited Time Specials, Lowest Prices of the Season, Power Penney Deals, adidas, ArtCarved Personalized Jewelry, Athletic Shoes, Billabong, Carter’s, Caterpillar, Champion, Citizen Quartz Watches, Clarks, Columbia, Dickies, Disney Collection, Dockers, Electronics, e.l.f., FILA, Forever 21, Fragrances and select JCPenney Beauty, Hurley, Jewelry Trunk Shows, Keds, KitchenAid, Lee, Levi’s, Modern Bride Design Your Dream Ring, Murad, Nike, Ninja, Olaplex, PUMA, Quiksilver, Reebok, Roxy, RVCA, Shark, Skechers, Smartwatches, Smashbox, Stearns & Foster, Team Sports Merchandise, Tempur-Pedic Mattresses, Too Faced, Toys, Umbro, Volcom, Wrangler, In-Store Services, Service Plans, Gift Cards, Closing Store Purchases, current orders and prior purchases, or in combination with other coupon(s). In Puerto Rico stores, does not apply to Fossil, Michael Kors, Breil and Rado Watches, Puerto Rico Exclusive Cosmetics, Bassett, Optical, and Universal Sunglasses in Plaza las Americas. Coupon can be combined with earned JCPenney CashPass Rewards. Coupon cannot be used for payment on account. Coupon cannot be redeemed as cash or merchandise credit if merchandise is returned. No cash value. JCPenney may refuse, or limit the use of, any coupon and/or return for any reason, including reoccurring disruptive behavior. Additional exclusions and exceptions may apply, see jcpenney.com/exclusions or store associate for details. REPRODUCTIONS WILL NOT BE ACCEPTED.